Advice and guidance

Hand drawn iIllustration by Supermundane with lots of intricate lines and patterns

Our advice and guidance covers a range of activities, including applying for funding, running a business, developing audiences and learning and education resources.

Whether you need help reaching diverse audiences, writing a business plan or commissioning new work, you’ll find information and sources of support here.

Metallic light installations beside a riverbank.

Self Evaluation

Self evaluation makes your work more adaptive and sustainable.

An elderly lady studies a large fabric napkin with the help of artist Deirdre Nelson.

Grants for the Arts

Special guidance on particular aspects of applying for Grants for the Arts

Image captions
Top left to bottom right: 1. Scarlett Brookes and Steven Elliott in Educating Rita at Oldham Coliseum Theatre. Photo © Joel C Fildes / Oldham Coliseum Theatre 2. BINARYWaves, LAB[au] at Urban Lights Ruhr. Photo © Roman Mensing. 3. Knowledge is Beautiful (cc) Creative Commons - 4. Artist Deirdre Nelson with one of the Saffron Gardens residents as part of Willis Newson's Napkin Project. Photo © Jim Wileman on behalf of Willis Newson. 5. Lauren Sagar and Sharon Campbell's Heathlands Village Glass. Photo © Geoff Brokate. 6. Dusk by Fevered Sleep. Photo © Matthew Andrews / Fevered Sleep 7. Artificial Things by Stopgap Dance Company © Photo Chris Parkes 8. Atmosphere by Edmund de Waal at Turner Contemporary. Photo © Benjamin Beker. 9. David Glowacki's 'Hidden Fields'. Photo © Paul Blakemore / Interactive Scientific Ltd. 10. Scattered by Motionhouse. Photo © Chris Nash / Motionhouse 11. Gecko Theatre: Institute. Photo © Richard Haughton 12. Digital Utopia: Digital R&D Fund for the Arts Event at HeartnSoul. Photo © Digital R&D Fund for the Arts / Nesta.